Saudi insight
Global influence

At ORA, we don’t just manage communications.
We shape reputations. We influence perception. We protect leadership.

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Ora’s Formula: 3P Reputation Communications™

In our work, we rely on an institutional communication methodology based on three pillars: we transform strategy into presence, presence into trust, and trust into influence.”>In our work, we rely on an institutional communication methodology based on three pillars: we transform strategy into presence, presence into trust, and trust into influence.

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Position
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Proof
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Protection

Ora Consulting Process

Ora is the dedicated reputation and corporate communications practice within the working environment of Extend, combining an advisory level of thinking, storytelling and fully integrated implementation and delivery solutions across all channels.

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Our sector knowledge

Our ‘integrated and depth practice’ model brings together strategic advisors, sector specialists and content creators into flexible squads, built around each client’s needs.

Financial Sector + Capital Markets

Government +Public Sector

Tourism + Hospitality

Energy + Industrial

Technology

Culture Health + Wellness

Constructions + Development

Sports , Entertainment +

Core services supported by specialist expertise

Internal Communications

Crisis Communications

Content +Publishing Strategy

Data + Analytics

Media Relations

Public Affairs

M+A Consulting

CSR Consultancy

People + Purpose

Insight + Creative Strategy

Behavioral Science Unit

Digital Planning

Influencer Engagement

OUR VALUE

Awareness

 We begin with awareness: cultural, strategic, and human.

Ingenuity

We move audiences with bold ideas and focused execution.

Influence

We define success by trust earned and reputation shaped.

The right partner for you

Deep Saudi roots, disruptive mindset
“relationships” to “strategic influence”
Connect-smart, creativity-bold
Saudi at Heart, Global in Voice
Human warmth, consulting-grade

Our Success Clients

Asset 2٠
Asset 7٠
Asset 8٠
Asset 9٠
Asset 10٠
Asset 11٠
Group 6887٠
Layer 2٠

Leadership

Core Team

Mohammed Al Hasan

Managing Director of ORA

Mohammed Alhasan is the Managing Director of ORA and a highly accomplished strategic public relations and media professional with over 20 years of experience across the corporate and governmental sectors in Saudi Arabia and the wider region.

Throughout his career, Mohammed has led PR and communications functions on complex, high-profile projects, demonstrating exceptional leadership, strategic thinking, and problem-solving capabilities. His portfolio includes major national and global initiatives such as NEOM, the Red Sea Project, ACWA Power, the Royal Commission for Riyadh City, and SABIC.

He is known for building trusted relationships with international media partners, senior stakeholders, and cross-border communications teams. His expertise in global media engagement has enabled him to establish and lead international communications structures that elevate the visibility and recognition of major Saudi campaigns and initiatives on the world stage.

Whether managing local or international teams, Mohammed’s leadership style is defined by clarity, collaboration, and strategic impact. His ability to inspire confidence and alignment has earned him the trust of colleagues, senior executives, and decision-makers across multiple sectors.

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Mishari Al-jumaiah

Digital Marketing Manager

With over 20 years of professional experience in the MENA markets, Central Asia and Europe, Mouhab has enjoyed working in diverse career areas within the field of public relations and communication, including PR and communication strategies and plans, creative content and translation, media relations, digital communication, campaigns, event management, exhibitions, sponsorships and international cooperation.

Mouhab has intensive project management experience with clients –mostly specialized in industries/sectors such as technology, agriculture, governmental affairs, diplomacy, rural development, food security, entertainment, health, finance, beauty, and NGOs.

He serviced as head of communication at the International Camel Organization Before that he worked as a communication specialist with UN Agencies, Embassies, Int. Companies, media and academic institutions. He succeeded in publishing over 2000 articles in more than 14 media outlets covering economic, technological and social development subjects. He led on mega projects with several ministries and international companies.

Mouhab published several scientific research papers related to food security, communications, agriculture, and marketing.

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Saddiq Al-Bakheet

Media Specialist & Arabic Copywriter.

Saddiq Al-Bakheet is a Media Specialist and Content Writer at ORA. He is a seasoned media professional with over 15 years of experience in news writing, editing, and professional content development.

Throughout his career, Sadiq has worked across prominent governmental and media institutions. He served for more than 12 years as a journalist within the Public Relations and Health Media Department at the Ministry of Health.

He also worked as a Desk Editor in the Economic Section of Al-Jazirah Newspaper in Riyadh, and as a Health Correspondent for Al-Hayat Newspaper.

In addition, he held the position of Senior Editor at Nafitha Media Foundation, contributing to major media projects including the Media Center of Riyadh Municipality and the Ministry of Municipalities and Housing.

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Abdullah Al-Qadi

PR Specialist

Abdullah Al-Qadi is a Communications Expert with over 7 years of experience in media relations, corporate communications, and client services.

He progressed through hands-on roles in public relations, content production, and campaign management, leading high-profile media initiatives, press conferences, and strategic storytelling projects for major government entities and national brands.

He has managed flagship communication projects with organizations including the Ministry of Health, Ministry of Sport, KACST, KAFD, SAB, STC, and Leejam Sports Co., delivering impactful campaigns, executive media engagements, and high-visibility events aligned with national objectives.

In addition to corporate communications, Abdullah contributed to cultural initiatives in collaboration with the Literature, Publishing & Translation Commission through the Writers & Readers Festival, enhancing audience experience and content engagement.

Today, he focuses on strategic narrative building, media positioning, stakeholder relations, and executing high-impact communication programs that drive reputation and influence at scale.

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Abeer Asiri

Senior Account Executive

Abeer Asiri is an Account Executive at ORA and a Public Relations and Communications professional with experience supporting strategic government and private sector accounts in Saudi Arabia.

She has worked within fast-paced, high-profile environments that require precision, coordination, and strong stakeholder alignment.

Throughout her career, Abeer has contributed to major national initiatives and landmark launches, including projects with the Public Investment Fund (PIF), Ministry of Culture, CEER Launch, Tourism Development Fund, and Riyadh Air Launch, in addition to global brands such as Nissan and Samsung.

Her involvement across these engagements has strengthened her ability to navigate complex communication landscapes and multi-stakeholder ecosystems.

Prior to joining ORA, Abeer was part of Edelman, where she supported integrated communication strategies and client servicing across diverse sectors. She is known for her structured approach, reliability, and ability to manage priorities while maintaining strong client relationships.

Abeer brings a solutions-oriented mindset and a strong commitment to delivering measurable communication impact, continuously striving to grow within the strategic communications field.

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Abdulaziz Alraymi

Graphic Designer and Visual Content Specialist

Graphic Designer and Visual Content Specialist with more than 9 years of experience in graphic design, photography, and visual storytelling.

He has led branding, digital, and print projects across government and corporate sectors, delivering high-impact campaigns and cohesive visual identities.

Throughout his career, Abdulaziz has collaborated with the Royal Commission for Riyadh City (RCRC) on the Riyadh Metro Project, the Ministry of Human Resources and Social Development, Wosul IT Company, 51Talk, Alasila CX and many more. He has delivered marketing materials, and brand identity aligned with institutional objectives.

Today, he focuses on building strong visual narratives, elevating brand identity, and executing creative strategies that enhance engagement across digital and physical platforms.

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Meshal A. Al-Rubiaan

Co-founder and CEO

Meshal A. Al-Rubiaan is a distinguished Corporate Communications and Public Relations executive with more than 20 years of leadership across Saudi Arabia’s most critical sectors, including government, telecom, oil and gas, and sports. Renowned for his ability to craft high-impact communication strategies, he has built a reputation as a trusted advisor to senior officials, board members, and CEOs—particularly in environments where precision, credibility, and speed are paramount.

Throughout his career, Meshal has led some of the Kingdom’s most sensitive and high-visibility communication programs. He played a central leadership role during the COVID-19 pandemic, serving as Head of the Media Committee at the Ministry of Health, where he directed nationwide communication efforts, coordinated with local and international media, and supported decision-making across executive committees—including the Risk Committee and the Business Continuity Committee. His influence extended to elevating national awareness on taxation and compliance during his tenure at the General Authority of Zakat and Tax, where he helped reshape public understanding of policy, regulations, and fiscal responsibility.

Meshal is recognized for his strategic clarity and ability to build communication systems that withstand public scrutiny. He has led crisis-response architectures, designed reputation-management frameworks, built media-governance models, and delivered media-training programs for senior government leaders and high-profile stakeholders.

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